Aivie is a marketing automation tool based in Zurich, Switzerland. It uses the globally-used open-source Mautic platform (combining open-source with SaaS convenience). The site explains that Aivie handles email and campaign automation with features like personalized templates, lead scoring and analytics. It highlights flexible integration (API-first and numerous plugins) and secure European hosting (certified Swiss servers, GDPR-compliant) for data sovereignty.