etracker is a German web analytics company. Its platform includes an integrated Consent Manager that handles user cookie consents in line with legal requirements. The Consent Manager automatically detects third-party cookies on a site (Google, Meta, TikTok, etc.) and activates or blocks tracking scripts based on user consent. The company emphasizes that its approach preserves analytics data while ensuring privacy (e.g. using a subdomain to avoid ad-blockers). The consent dialog is customizable in design and supports one-click consent revocation at any time.