European Web Analytics Alternatives

Discover secure, GDPR-compliant options to replace your current tools.

Figure 4Origin of the 35 Web Analytics alternatives

Germany 9Switzerland 4Italy 3Open Source 3Denmark 2Estonia 2Netherlands 2Poland 2Spain 2Austria 1EU 1France 1Ireland 1New Zealand 1Ukraine 1

Germany supplies 9 of the 35 listings in this category, which draws on 15 origins in total.

35 alternatives in Web Analytics

No listings from that origin.

Plausible Analytics

Plausible Analytics is an independent, open-source web analytics service based in the EU

Estonia

Simple Analytics

Simple Analytics is a Dutch privacy-first web analytics service (launched in 2018) that collects only aggregate data without using cookies, ensuring GDPR compliance.

Netherlands

Piwik Pro

A full-stack analytics platform from Poland combining web analytics, a tag manager, and a consent manager.

Poland

Visitor Analytics

Visitor Analytics (TWIPLA) provides website session recording and analytics tools, including video replay of visitor sessions, heatmaps, and conversion funnel tracking.

Germany

Pirsch Analytics

Pirsch Analytics is a German-based, privacy-friendly web analytics platform that is cookie-free and GDPR-compliant

Germany

Nilly

Nilly is a Swiss web analytics service providing simple, real-time site analytics with full compliance (GDPR, FADP, etc.) and no cookies.

Switzerland

Etracker

etracker offers a consent management solution integrated with its web analytics platform, enabling legally compliant handling of cookies and tags.

Germany

Wide Angle Analytics

Wide Angle Analytics is a German web analytics service that offers privacy-friendly tracking, capturing full site traffic without requiring cookie consent banners.

Germany

TelemetryDeck

TelemetryDeck is a German analytics platform (founded around 2020) for mobile and web that provides privacy-first (cookieless) tracking without storing personal data.

Germany

Mouseflow

Mouseflow provides behavior analytics for websites, including session replays, heatmaps, conversion funnels, and form analytics powered by AI to reveal user experience issues.

Denmark

Dreamdata

Dreamdata is a Danish B2B analytics platform that provides account-based engagement tracking and marketing attribution.

Denmark

Matomo By Stackhero

Matomo is an open-source, privacy-first web analytics platform (formerly Piwik) used by millions of websites worldwide

France

Friendly Analytics

Friendly Analytics (Friendly.ch) is a Swiss privacy-focused web analytics suite that includes session recording and replay features.

Switzerland

Sitesights

Sitesights is a Germany-based, privacy-first web analytics platform delivering real-time, cookie-free tracking with European data hosting.

Germany

Trackboxx

Trackboxx is a German-made web analytics service offering GDPR-compliant tracking without cookies, so no consent banners are needed.

Germany

Swetrix

Swetrix is a Ukraine-based privacy-first web analytics platform that provides cookieless, real-time tracking and insights.

Ukraine

Vantevo Analytics

Vantevo Analytics is a privacy-oriented web analytics service based in Italy that operates entirely cookie-free

Italy

Digistats

Digistats is a Swiss web analytics platform offering real-time, cookie-free tracking with strong privacy (no IP or fingerprinting) and EU/GDPR compliance.

Switzerland

Fusedeck

Fusedeck is a Swiss analytics platform providing enterprise-grade, cookieless user tracking and engagement features, with full data protection compliance.

Switzerland

Statcounter

Counter is a free open-source web analytics tool from Germany that emphasizes privacy (no cookies or tracking) and provides simple metrics (daily unique visitors, referrals).

Ireland

Alceris

Alceris is a free, EU-hosted web analytics platform that provides GDPR-compliant insights without using cookies or personal data.

Publytics

Publytics is an Italian analytics platform built for publishers, offering cookie-free, GDPR-compliant tracking and real-time insights to optimize content and ad performance.

Italy

Insights

Insights is a privacy-focused analytics platform for developers, tracking page views and custom events without cookies.

Austria

Stormly

Stormly is a Dutch e-commerce analytics platform providing AI-powered insights and automated reporting for online stores.

Netherlands

SEAL Metrics

SEAL Metrics is a Spain-based e-commerce analytics platform offering cookieless, GDPR-compliant tracking that captures 100% of traffic for revenue attribution.

Spain

Counter

An open-source, privacy-friendly analytics service from Germany providing core web statistics.

Open Source

Tinylytics

Tinylytics is a Poland-based analytics platform offering privacy-first, cookie-free web analytics and uptime monitoring, all hosted in Europe.

Poland

Analyzati

Analyzati is a Spanish privacy-first web analytics platform that collects no IPs, cookies, or fingerprints and is fully GDPR-compliant.

Spain

Matomo (self-hosted)

Matomo (self-hosted) is a privacy-first web analytics platform providing GDPR-compliant tracking with full data ownership and no sampling of visitor data.

Open Source

Umami

Umami is an open-source, privacy-focused web analytics platform designed as a simple, fast alternative to Google Analytics.

Open Source

Offen

Offen is a free, open-source web analytics platform designed for privacy and self-hosting, requiring user opt-in and encrypting all data end-to-end.

Germany

Plausible

Plausible Analytics is an independent, open-source web analytics service based in the EU

Estonia

Pirsch

Pirsch Analytics is a German-based, privacy-friendly web analytics platform that is cookie-free and GDPR-compliant

Germany

Vantevo

Vantevo Analytics is a privacy-oriented web analytics service based in Italy that operates entirely cookie-free

Italy

Matomo

Matomo is an open-source, privacy-first web analytics platform (formerly Piwik) used by millions of websites worldwide

New Zealand