- Identifying the right channels as per ICPs .
- Paid campaign strategy per channel, geo-locations and.audience segments
- Execution and growth experiments and setting up the OKRs
B2B Digital Campaign Services
- An experienced team to work on tactics to achieve timely goals
- Regular launch & support for growth experiments
- Attribution and reporting to sales synchronization & enablement.
We work on identifying the right channels and acquisition campaign formats suitable for ICPs.
Once ensured the focus channels and best fit campaigns, we go for executions and experiments.
+ Consulting and strategy for effective acquisition campaigns
+ Lead magnets and landing pages optimizations
+ Custom audiences and account buildup and targeting
Email marketing campaigns are a crucial part of digital campaign management. We work with your email list to segment and optimize for better deliverability and engagement.
+ B2B Email campaign strategy & consulting
+ Segmentation and profiling
+ Campaign setup, launch and management
Active chat and messaging is an effective method to start an immediate conversation with qualified prospects at your website amd lead pages.
+ Designing the chat flow sequences- rule-based, AI-based
+ Conversational marketing for revenue acceleration
+ Conversational marketing and CRM automation processes
Digital Campaign design and optimization are the backbones to increase the reach in target markets and drive qualified traffic to the website.
+ Acquisition campaigns over key channels; Google, LinkedIn, and Facebook.
+ Design hypothesis and perform tests (A/B & Multivariate) to improve ROAS and CAC
+ Build custom audiences for retargeting and up-selling
The paid digital campaigns are crucial element for acquisition and is an important aspect of growth for your business and we use digital mix tactics, growth methods and inbound strategies to attract, nurture and convert.
- Assessment Phase: To understand the ground situation
- Connect Phase: To establish the resources and action items needed
- Execute Phase: To execute the identified action items