How to Create an B2B Inbound Marketing and Sales Funnel? | Here2Start Event

Sushil Krishna July 4, 2020 0 Comments

Sales & Marketing Funnel Strategy

#Here2Start fest- talk on sales and marketing process.
Point’s covered in this talk –
  • Know Your Audience and Funnel
  • Identify The Channels
  • Map The Actions – The Funnel Framework
  • The Funnel Growth – Offers
  • Sales Process and Predictive Pipeline

🎤  Speaker
👨🏻‍💼  Sushil Krishna, founder of @Growack Media


The brief summary of the webinar:
  1. Build Audience intelligence to know personal, behavioral, and demographical data.
  2. Channel Intelligence – an impactful communication strategy. ‘Channel Testing’ must be part of the early-stage growth stack buildup
  3. Identify funnel stages and map actions, key business results, and KPIs. If you are looking for a structured framework to start with, Get one here.
  4. Creating offers for every stage of the funnel, ToFu, MoFu, and BoFu, and creates value-driven hooks across the buyer journey.
  5.  Align teams for sales process and pipeline generation tasks, goals, and CRM enablements.


Do share your thoughts in a comment or connect with us, if you have questions or need help.

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AboutSushil Krishna
Sushil - an Inbound and Growth Marketing lead, working with SMBs & tech-product businesses in designing & implementing Integrated Inbound Marketing and Sales roadmaps and Flywheel strategy for growth to empower the Customer-facing teams.
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